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Industry News & Useful Information

Web Trends

• More Americans Using The Web For Life's Critical Decisions (TechWeb.com, Apr 2006)

Search Engine Optimization/Marketing

• Online Ad Revenues Grow for 3rd Yr. in Row (AP Internet, Apr 2006)

• Online advertising set for strong recovery, driven by paid search (InternetRetailer.com, Dec. 2003)

• Google AdWords Tips and Tricks (SearchGuild.com, January 2004)

• More Businesses Are Turning to Paid Listings on Search Engines (New York Times, December 2003)

• Web Searches: The Fix Is In (BusinessWeek, October 2003)

• Niche Retail puts search engine marketing to the test (InternetRetailer.com, Sept. 2003)
  Domain names--three strikes you're out (Silicon.com, September 2003)
  Five common search engine mistakes (Computer Weekly, September 2003)
  Yahoo to launch product comparison service (ZDNet, September 2003)
  Google Tests Local Search (CNET, September 2003)

• Lessons in Failure: The Top 10 Ways to Ensure Your Search Marketing Sucks (Marketleap.com, August 2003)

• Search Engines Find Traffic for Shoe Retailer (DMNews.com, August 2003)

• Q&A: Resubmitting to the Search Engines (About Web Design, August 2003)

• Realtors learn successful Web marketing needs search-engine skills (The Daily Transcript, August 2003)

• Link Building for Top Search Engine Placement (Search Engine Guide, August 2003)

• Dos and don'ts in your search-engine marketing (bCentral, July 2003)

• Paying Your Way to the Top: Search Engine Advertising (EContent, May 2003)

• Selecting a Search Engine Optimization Company (Search Engine Guide, May 2003)

• Fooling Google (PC Magazine, May 2003)

• Google AdWords: Best Practices (uk.internet.com, April 2003)

• How to Spend a Small Search Engine Marketing Budget (Search Engine Guide, April 2003)

E-Commerce

• VeriSign reports transaction volume rose 40% in 2003 over previous year (InternetRetailer.com, January 2004)

• Shopping.com Sees Broader Appeal for Online Comparison Shopping (DMNews, January 2004)

• US Ecommerce to Hit $230 Billion - Forester (Media Daily News, August 2003)

• Create pages for customers, not search engines (Internet Retailer, June 2003)

• Shopping Search Engines Fuel Online Sales (Search Engine Watch, June 2003)

• Charging for Online Content Still Hard to Do (Reuters Internet, March 2003)

• It's PayPal Time (Entrepreneur.com, February 2003)

• Net Meeting: E-Commerce Gurus (Entrepreneur.com, February 2003)

• Payment Options for Online Shoppers (Entrepreneur.com, January 2003)

• Using Drop Shippers for Your Online Store (Entrepreneur.com, January 2003)

• How to Get Customers to Come Back to Your Site (Entrepreneur.com, October 2002)

• Dot.common Sense (Entrepreneur.com, April 2002)

Website Marketing

• Promotion Tip: European Search Engines (NetMechanic, August 2003)

• Marketers on the Web search for right match (IHT, August 2003)

• How Content Quality Impacts Website Advertising (AdAge, June 2003)

• How to Boost Your Email Marketing Performance (Entrepreneur.com, March 2003)

• The 5 Most Dangerous Email Marketing Myths (Entrepreneur.com February 2003)

• Squeezing Value From Site Traffic (Entrepreneur.com, January 2003)

• Attracting Newsletter Subscribers (Entrepreneur.com, December 2002)

• Advertise Your Site ... For Free (Entrepreneur.com, December 2002)

• 10 Ways to Improve Your E-Marketing (Entrepreneur.com, July 2002)

Web Usability

• Current Issues in Web Usability (UseIt.com, Jakob Nielsen, Nielsen Norman Group)

Practical Knowledge

• Beginner Tip: How Do I Get A Domain Name? (NetMechanic, April 2003)

Website Design

• Retail site usability scores 3.1 out of 50 in a recent Forrester review (Internet Retailer, July 2003)

• Hear and Now (Entrepreneur.com, April 2002)

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